Category: Product design

  • The general lack of understanding about accessibility

    The general lack of understanding about accessibility

    It’s incredible the widespread lack of knowledge and shortage of skilled professionals in the field of accessibility. I was lucky enough to enter this world almost by force for a specific project 15 years ago, and since then, I’ve loved it. Not just for the challenge of solving all the accessibility details, all the techniques, and the…

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  • The desire to call something “innovation” when it isn’t, purely for marketing purposes.

    The desire to call something “innovation” when it isn’t, purely for marketing purposes.

    I think Apple is at a point where they want to “innovate” with anything, even if it means using an interface that’s difficult to read for people with visual impairments—and for the rest of us as well… It’s very different from when Jobs completely changed the design of the computer with the iMac—adding built-in speakers,…

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  • Goodbye Mobile First, Hello Analytics First!

    Goodbye Mobile First, Hello Analytics First!

    During the early years of the smartphone era, adopting a “Mobile First” approach in web design and development made sense. The limitations of HTML and CSS, along with the reduced capabilities of mobile browsers, made prioritizing the experience on these devices a necessity. However, today, mobile browsers have evolved to match (or nearly match) the…

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  • What is it like to work 100% remotely with companies around the world?

    What is it like to work 100% remotely with companies around the world?

    One of the things I always dreamed of when I began working in User Experience was being able to do my work from anywhere in the world and not be tied to an office, nor limited by the economic or political conditions of the country where I was living. I wanted to avoid traffic, be…

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  • When the eagerness for growth kills development

    When the eagerness for growth kills development

    Over the years and across various projects and industries, I’ve witnessed countless mistakes that are glaringly obvious to those of us working on the front lines. We see the system’s guts, its weaknesses, and areas for improvement. Unfortunately, managers with a long-term vision often forget that reaching that long term requires a solid foundation. Those…

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  • Web Accessibility: An Unfinished Task for the Industry

    Web Accessibility: An Unfinished Task for the Industry

    Over a decade ago, discussing web accessibility was considered eccentric in the development world. It was seen as an unnecessary addition, an “extra” that could delay projects and increase costs. However, ten years later, the situation hasn’t improved as much as we would hope. It’s surprising that, in the 21st century, millions of people with…

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  • Why do users find the macOS experience more enjoyable than Windows?

    Why do users find the macOS experience more enjoyable than Windows?

    Ultimately, it’s all about providing a superior user experience. Yesterday, I had to help my partner because she couldn’t export a Google Sheets file to Excel format, save it to a USB drive, and check that everything looked good in the Microsoft 360 suite, easy right? When she asked me for help, I immediately thought:…

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  • The AI-Powered Renaissance of User Experience: Crafting Interfaces That Truly Understand Us

    The AI-Powered Renaissance of User Experience: Crafting Interfaces That Truly Understand Us

    The digital world is overflowing with information and options. In this environment, capturing and retaining user attention is more challenging than ever. The key to success lies in creating experiences that not only meet user needs but also anticipate them, offering a level of personalization that feels intuitive and almost magical. This is where Artificial…

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  • Aging in UX design

    Aging in UX design

    Aging in the field of UX and product design is a topic that has gained importance as the population ages and designers face the need to create accessible experiences for users of all ages. Below, we will explore what aging means in this context, its implications, and how UX and product design professionals can address…

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  • The no-code revolution powered by AI

    The no-code revolution powered by AI

    Join this session to explore the latest advancements in AppSheet, the no-code platform that empowers anyone to build and automate custom applications for Workspace. Discover how AI is driving innovation, enabling assisted app development, automated insights, smart workflows, and enhanced AI-powered features. Whether you’re a seasoned developer or a business user, this session will equip…

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